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New Heroes

Rick Prelinger

Rick Prelinger has spent his life chasing the things most people throw away. He treats discarded film reels, fading pamphlets, lost newsreels, and forgotten home movies as if they were rare minerals in the deeper layers of culture. For him, history is not the polished version that shows up in textbooks. It is the rougher sediment left behind by ordinary people. He has spent decades restoring that sediment, cataloging it, sharing it, and pushing others to see its value.

At the Long Now talk in the Herbst Theatre on December 3, 2025, he carried that presence of a man who has lived inside the archive long enough to know its pulse. His manner is calm and curious. His voice has the quality of someone who has spent years listening before speaking. He holds ideas the way a careful projectionist holds a film canister. He knows the contents are fragile. He also knows they matter.

Prelinger founded the Prelinger Archives in 1983 and built it into one of the world’s strangest and most generous cultural resources. The collection now includes tens of thousands of films that capture mid century America as it really was. Industrial films. Classroom reels. Public service announcements. Home movies that reveal the secret rhythms of daily life. In 2002 he made the archive widely available through the Internet Archive. That choice reshaped the cultural commons. Filmmakers, historians, artists, students, and ordinary wanderers have all moved through his materials and built new work from them.

His own filmmaking follows the same principle. The Lost Landscapes series brings cities to life through crowdsourced home movies. He stands at a podium with a quiet smile while the audience fills in the story he has uncovered. People shout out street names, storefronts, family histories. They laugh when they see an old bus line. They fall silent when a neighborhood appears that has been erased. Prelinger calls this a form of collective memory. A community rebuilding its own past in real time.

In his research and in his public talks, he returns again and again to the idea that archives are living organisms. They breathe. They rearrange themselves. They resist closure. He argues that our cultural memory should be accessible to everyone, not guarded behind institutional walls. The freedom to reuse and reinterpret the past is, for him, a path toward a more open and self aware future.

What stands out when you spend time with him is his patience. He is not in a hurry to reach the end of an argument. He is content to sit with a question and let it unfold. There is a steadiness in the way he considers the world. A sense that the fragments he works with are not just artifacts but clues.

Rick Prelinger reminds us that the past never fully settles. It floats to the surface in scraps of footage and forgotten ephemera. It asks us to look again. And then again. And maybe that is why he feels so essential in a moment flooded by noise and novelty. He shows that history can be reclaimed in the smallest details. A gesture on film. A street corner long vanished. A face passing the camera without knowing it.

He invites us to slow down and see what we have overlooked. And in doing that, he restores something larger than the archive. He restores a way of paying attention.


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